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Adidas Football x Tango Squad

 

25 winners from across the world competing on the global stage.

 
 
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Insight

Football obsessed teens are savvy with their social presence. It gives them bragging rights among their mates.


Idea

We gave Tango league players a way to show off their skills to the world through a series of football and social media challenges.

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HOW

The Tango All-Stars were set challenges that pitched them against each other for dominance of London’s cages, stadiums and the Youtube HQ. Every time a challenge took place, the MVP who won would claim a point as their own and rise up the rankings against their opponents in the battle to become the ultimate Tango all star.